Screen Based Products and Services

SEMINAR 1: usability testing and customer experience optimization
Leading edge concepts in usability research, with application to the development of mission-critical Web-based customer experiences. (1or 2-day intensive.) Details

SEMINAR 2: user-centered design and ROI modeling
Formal, user-centered design (UCD) process development: benefits, liabilities and return on investment modeling. (2-day intensive.) Details

SEMINAR 3: econometric modeling for e-com delivery
Formal issues in econometric modeling for e-com delivery, with a focus on the creation of behavioral simulations and concept testing for customer experience optimization. (2-day intensive.) Details

SEMINAR 4: bricks to clicks migration
Decision methods and modeling for bricks-to-clicks migration: creation of an effective offline / online balance. (2-day intensive.) Details

SEMINAR 5: interactive brand development and testing
Research methods and process models applied to the development and refinement of interactive brand attributes in the online environment. (2-day intensive.) Details

Traditional new product development

Seminar 6: usability science applied to new product development
Usability science in the design and development of new products and services (Three-day intensive.) Details

Workplace ergonomics

Seminar 7: ergonomics in the workplace
Intensive ergonomic training for employee involvement teams and executive management with a special focus on workplace ergonomic performance optimization. (3-day intensive.) Details